In the past few years, I’ve discovered that LinkedIn isn’t just a place to collect connections—it’s a powerful tool to generate leads, build relationships, and convert business opportunities. If you're just using LinkedIn passively, you're missing out. In this post, I’ll walk you through how LinkedIn connections can impact your business sales, what current trends show, and how I leverage the platform strategically for real results.
After decades in the sales world, one trend remains strikingly consistent: many sales leaders unintentionally (or sometimes blatantly) alienate their teams. Despite implementing surveys, motivational programs, and team-building workshops, the core issues often go unresolved — and the sales team morale continues to decline. Why?